Tuesday, May 1
3:00 pm - 4:00 pm
Doing nothing is not an option. It is time to change.
Understand, embrace and manage the evolution from oilheat to Bioheat®.
Planned change is a hot topic. A growing number of energy marketers have embraced the changes needed to survive and prosper in today’s unsettled environment. They are restructuring themselves, becoming more nimble and responsive.
Change should be pursued in the context of a clear goal - not only doing different things but doing the things you have always done differently. For energy marketers this means changing from a purely carbon intensive fuel to clean-burning renewable Bioheat®.
Today, change is a strategic imperative, but in a quest to fast-track ideas the sound principles needed for successful change are often forgotten.
Michael Rogers will reveal that “ah ha” moment when clear thinking and execution bring positive change. He will challenge you to create new ways of doing business.
Don’t miss this unique perspective on how to evolve.
Michael Rogers, a renowned technology author, pioneer and futurist, most recently served as futurist-in-residence for The New York Times. He focuses on how companies can think about the future in useful ways. He has served as Newsweek’s technology guru and as the vice president of The Washington Post Company’s new media division. As an interactive media pioneer, novelist and journalist, Rogers also has studied and written about all the key technologies driving this century and has interviewed or worked with major business figures worldwide.